
SEC Baseball FanFest
Martin Sports Productions designed and produced the SEC Baseball FanFest at the Finley Center in Hoover, Alabama — a conference-wide fan destination running alongside the SEC Baseball Tournament, with all sixteen schools represented under one roof.
- Client
- Southeastern Conference (SEC)
- Event
- SEC Baseball FanFest
- Location
- Finley Center — Hoover, Alabama
- Scope
- Design • Fabrication • Installation • Operations
The Brief
The SEC Baseball Tournament draws fans from every corner of the conference to Hoover. The league wanted a FanFest that gave those fans a reason to arrive early and stay late — a space that celebrates all sixteen programs equally, keeps kids playing, and looks the part for a championship week.
What We Delivered
- Themed FanFest environment and large-format graphic walls
- Display for all sixteen SEC baseball programs — jerseys, caps and team identity
- Dugout Gaming zone with head-to-head baseball video-game stations
- SEC Baseball Championship trophy presentation display
- Interactive skills games, entrance archways and aisle theming
- Install and full show operations for tournament week
Related services: FanFest Production, Design & Creative, Interactive Fan Zones.

On The Floor


SEC and member-school marks are the property of their respective organizations and represent past client work.

