Convention
NCAA Bracket Town
Martin Sports Productions produced attractions for NCAA Bracket Town — the interactive fan festival of March Madness — with basketball skills challenges, exhibits and photo ops sized for the biggest weekend in college sports.
- Client
- NCAA
- Event
- Bracket Town, March Madness
- Location
- Final Four host cities
- Scope
- Design • Fabrication • Installation • Operations
The Brief
Bracket Town travels with the Final Four and has to absorb enormous crowds of fans from every school still dancing. The builds needed championship-scale wow with all-ages playability.
What We Delivered
- Interactive basketball attractions
- March Madness themed builds
- Photo ops and exhibits
- High-volume crowd flow design
Related services: Interactive Fan Zones, Props & Fabrication.
On The Floor
